Would You Buy a Bag of Lays Chips If They Ran Deceptive Ads Saying Local Farmers Grew the Potatoes?

Frito Lay is trying to co-op the “local” label by claiming that their chips are locally grown. This revealing article shows why this is an obvious ruse. It is important to know what it means for something to be “local” so that we can respond to attempts to water it down.

http://www.alternet.org/environment/142071?page=entire